One idea might be to have an influencer talking to thousands of customers but then give one viewer the chance to win a one to one session with the influencer

Keywords: omnichannel , live video shopping , livestream shopping , one to many video shopping , one to one video shopping

This could be a great viral opportunity for your viewer if that spread news about their experience.

https://conferwith.io/knowledge-base/omnichannel/one-to-one-or-one-to-many-in-video-shopping